- Trail of Change
- Authors
- Rodrigo dos Reis

Rodrigo dos Reis
Rodrigo dos Reis is a specialist in contextual and societal transformations and their effects on consumption, with over 20 years of experience. His extensive work across various industries provides him with a unique perspective on how cultural, social, and technological factors influence people's choices on a macro level. His expertise spans qualitative and quantitative methodologies, secondary data analysis, cultural and trend analysis, future scenario planning, workshop facilitation, and the application of innovation frameworks. Winner of the Global Qualitative Researcher 2020 award from QRCA Very well evaluated speaker in open, paid and in-company events.










